Travel & Hospitality
A travel platform structured around destinations, packages, trip information, activities, pricing, and booking enquiries.
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A patient-focused healthcare website communicating medical services, treatment areas, consultation information, clinic timing, location, and appointment pathways.
Healthcare
Context
The starting point.
Patients arriving at the site needed a small number of answers quickly: what is treated here, when is the clinic open, where is it, and how do I book. Everything else was secondary, and on mobile it was getting in the way.
Web DesignAppointment JourneyBilingual ContentMobile UXService Presentation
Approach
How the project was structured.
- 01
Patient-first structure
Treatment areas, timings, location, and booking were placed above everything promotional.
- 02
Bilingual content
Key information was presented so that patients could read it in the language they are most comfortable with.
- 03
Appointment journey
Booking and contact options were made reachable from any page within one action.
- 04
Mobile experience
Tap targets, readable type, and short pages were prioritised for phone use.
- 05
Trust and clarity
Medical information was written plainly, with no claims beyond what the practice provides.
Design focus
What the build prioritised.
We publish design and engineering decisions rather than unverified performance claims. Where a client shares analytics and agrees to publication, results are added here.
- Clinic timing and location visible without scrolling
- Booking reachable from every page
- Bilingual presentation of key information
- Treatment areas written in plain language
- Designed for phone-first patient behaviour
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Letszu Tours & Travels
Constraints
What the work had to fit inside.
Every project has limits that shape the solution more than the brief does. These were the ones that mattered here.
Built on
Responsive buildStructured service pagesEnquiry routingAccessibility pass
- Clinical information subject to accuracy review before publication
- Patient-facing content requiring plain language without losing precision
- Appointment enquiries arriving outside consulting hours
Governance
Every clinical statement was reviewed and approved by the practice before going live. Nothing describing a treatment or outcome was written by us without sign-off.
On results
We publish performance figures only from a client’s own analytics, with their written permission, and we do not publish numbers we cannot show the source for. Where a prospective client needs evidence of outcomes, we arrange a reference conversation with the client concerned at shortlist stage.
NEXT STEP
Start a project with a clear structure.
Share your audience, content, systems, and objectives. We will propose an approach, a sequence, and a realistic timeline.
Discovery is fixed-scope, so you know what the first phase costs before it starts.